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Xima

Make it simple. As a sort of fil rouge, the principle of simplification inspires the Xima project. Ima Active provides the operators with an interface that guides them in the whole user experience path. The strength of Xima lies on being both compliant with the constraints imposed by the pharmaceutical market and easy-to-use. The result is a human-centered design that enhances the operators’ predictive capability, thus reducing the risk of critical situations and improving the quality of the final product.

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Design interview of the day

Read the latest interviews and conversations on design, creativity and innovation between design journalist and world-famous designers, artists and architects. See latest design projects and award-winning designs by famous designers, artists, architects and innovators. Discover new insights on creativity, innovation, arts, design and architecture. Learn about design processes of great designers.

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